“Seamless underwear brand uses unique bonding technology for a completely smooth, invisible and comfortable finish.”
It’s all about stitches and seams.
The creative team at Yay Panties say the use of the word “seamless” by many brands is a misnomer. The reality is that there is always a seam or two, either at the sides or at the gusset.
Yay Panties, they say, are knickers that really are stitch-free.
Made using a bonding process instead, the ultra-soft, European fabric lies completely flat against the body, won’t show through even the tightest of bodycon dresses, and will stay in place all day long.
“These panties don’t just feel like a second skin, they feel like they’re not even there.”
Founder Sebnem Tanyas says, “Customers tell us that they love the ‘barely there’ feeling they get from their Yay Panties, and the invisible panty line – literally no show. In fact, lots of people mention that they love our underwear so much, they’ve started wearing it almost every day!”
Yay Panties are available in a choice of No-Show Tanga or Cheeky Undies Boyshort styles, both in sizes XS to XL and the colours black, white or nude. Priced for retail at $22 for the Tanga and $26 for the Boyshort, Yay Panties are high-quality but affordable. For even better value for money, customers can buy a 3-pack and get one of each colour for just $59 (Tanga) or $65 (Boyshort).
See Yay Panties at CURVENEWYORK
The brand is also about to launch a new fashion collection for Spring/Summer 2018, which will see it bring its seamless touch and fun fashion colours to a range of new products including everyday Bralette and shape wear. The collection will be unveiled at CURVENEWYORK from August 6 – 8, 2017 at Jacob Javits Center in New York City.
“Yay Panties are the perfect, invisible underwear to wear under leggings and tight-fitting skirts, but even if you’re not worried about VPL, you’ll love them anyway simply for the comfort and freedom that they offer. They are particularly perfect for women with sensitive skin, thanks to zero chance of irritation from bulky stitching.” said the brand.
Questions about Yay Panties?
About Yay Panties
Yay Panties was founded in 2016 in LA, California by Sebnem Tanyas and Hedi Selmi. The brand retails through its own website www.yaypanties.com, as well as being stocked in more than 20 online and offline locations including Gilt, Haute Flair and Amazon.
- Aug 01, 2017
When I first saw the Yay Panties brand at Curve in February, I was not sure about another panty package program; but, it’s my job to mine the market for the best in class. Whenever a newcomer surfaces, I feel compelled to do some R&D. And the marketing campaign, so critical in today’s digital world was enticing: fun, sexy and affordable underwear completely seamless and stitch free. My 32 year old daughter, who is not a fan of underpants in general (please don’t ask) convinced me of their potential when, after trying the boy short, she raved about the fit and feel. The fabric is so malleable and soft; it’s hard to remember one is wearing undies at all. This I can personally vouch for as I tried them on. Currently focused on two key items, the tanga and the cheeky in sizes XS-XL, they are launching as I write. Yay Panties is positioned to expand the assortment for Spring 18. Additional collections including bacteria resistant materials and cooling elements will enable them to add a fashion and active range that will zero in on their target customer; a spirited young woman searching for cool lingerie that won’t break the bank. In the past few weeks, Yay Panties has surfaced in my email more than once. That set off my radar. It might just be worth getting to know this new kid in town.
- Jun 27, 2017
HOW TO CHOOSE THE RIGHT BRA SIZE
Choosing a bra is more than finding the "best" or finding a bra of your favorite color - a bra choice real concern for both health and comfort reasons.
A bra that does not fit and offers little support can move the breast tissue, pushing him in the hand or settle on the wall of the sinus. Bras that do not provide adequate support can stretch the breast tissue over time, causing the breast to sag.
The bra that provides good support helps young and enhance firm breasts and can make a big difference in shape and make you look slimmer and proportional under clothing.
A bad bra that does not work correctly matched can spoil the most expensive dress. The right bra choice can make you look good and feel better.
Buying a bra may seem simple, but it can be very complicated, especially for beginners. Choosing a bra can be a difficult task, especially if you are new to using it you might need the help of someone to show you how to choose the right bra size and style.
There are health concerns, and comfort related problems associated with the choice of bra you make. If you take more time to study, measure and diligently shop well in the right stores, at the end you will be happier and more comfortable with the bra you decide to buy
Bras are designed to support the breast and give it a befitting shape. Experts say that the difference in the size or shape of the bra changes may reflect the psychological impact, body pain (back pain, neck, and shoulder) and your possibility of having breast cancer in the future. To avoid such things, here are a few tips before you buy next time.
The breasts are supported by the pectoralis major muscle, such as chest muscles where they are. Thus, most aid must come from below.
To check if you have the right support, move the strap and see if it stays in place without them. The back and sides of a good bra should be at the front.
The problem is that the breasts come in all shapes and sizes. adapted for the production of the court, fasteners manufacturers can not make a bra to fit each unique variation. The width of the back, the structure of the breast and the size of the chest - all combine to create an amazing number of variations.
When choosing what you plan to wear for any occasion you need to consider a bra that you will wear because the bra is as important as the rest of whatever choice you decide to pick in your wardrobe. Girls should start wearing the bra that provides the right kind of support as soon as they notice changes in their breasts. it is also
It is important for older women to be aware of changes in their bodies that will serve as an indication for them to replace their old bras with the ones that will be more comfortable for their new size.
The right bra provides several advantages that make every woman comfortable, the right bra helps you to maintain a good posture and one does not have to lean forward to carry the weight of the breasts. In addition, It prevents premature breasts sag, although it should be remembered that the breast sags naturally as the body grows old.
Therefore, it is important for women and girls to take the time to find out the size of bra for their unique body type.
Important Tips to Choosing the right bra size
Comfort is everything when choosing a bra. Of course, function and appearance are important, but comfort, easy life closing ends after some time of use. So, always remember to put comfort at the top of the list when choosing a bra to make sure it lasts.
- Choose the right size bra. 80% of women choose the wrong size bra. Although you can get feedback from others about your bra size, it is useful for you to measure.
- Always make sure the bra is made of thin, flexible material that is guaranteed to absorb perspiration.
- If you need help with the appearance of their breasts under your clothing, do not hesitate to put bra pads.
- If you wear a towel, it is wise to choose the ones with holes. It helps to bring more air circulation and can remain dry much longer.
- While the holders are essential to enhance the appearance of your bust, it may be wise to choose a bra that does not work. This can be very annoying for the user from time to time and to reduce air circulation and drainage of sweat.
- Make sure your straps are adjustable. It does not feel good if they keep falling over her shoulders.
- At least half of the bra in her wardrobe collection. It is used when you want to put a low-cut dress on top. In addition, a slight revelation in her cleavage goes a long way.
- If one of your cups is much larger than the other, choose a bra that fits your larger breasts and put the pad on the other side.
Fig 1; How a Bra should fit
- Do not use a normal bra to the gym. Instead, use a sports bra. It is stronger than standard fasteners, thereby reducing the movement of the chest. It is also designed to reduce the discomfort, pain, and injury to the ligaments of the breast. This is called a sports bra for a reason.
Fig 2. How to put on the Bra correctly
Fig. 3: Labelling of Bra Parts
- Feb 27, 2017